New Study: Black America Today
Black America Today discloses a comprehensive and nuanced look at how African Americans feel about many aspects of life in America, and cautions against a simplistic reading of Black America as a monolithic group.
The study's sponsor, Radio One, is the leading media company focused on understanding African Americans. It is committed to demonstrating the power of the Black community - as thinkers, activists, consumers and citizens - and to reflecting the texture and diversity of our community, which often gets lost in mainstream portrayals of Black Americans. Because of its commitment to Black America, Radio One engaged Yankelovich, a nationally respected research firm, to conduct the largest segmentation study ever done of African Americans, a study that highlights what holds Black America together and what makes it diverse.
To download the report, visit:
http://www.blackamericastudy.com
The study's sponsor, Radio One, is the leading media company focused on understanding African Americans. It is committed to demonstrating the power of the Black community - as thinkers, activists, consumers and citizens - and to reflecting the texture and diversity of our community, which often gets lost in mainstream portrayals of Black Americans. Because of its commitment to Black America, Radio One engaged Yankelovich, a nationally respected research firm, to conduct the largest segmentation study ever done of African Americans, a study that highlights what holds Black America together and what makes it diverse.
To download the report, visit:
http://www.blackamericastudy.com
I read the study's findings sometime ago and found it very interesting. I was surprised by how much technology older Black people use.