Authenticity During Black History Month – Some Brands Make The Mark, While Others Criticized In Digital Backla (242 hits)

Authenticity During Black History Month – Some Brands Make The Mark, While Others Criticized In Digital Backlash - By Jacqueline Schneider

In recent years, Black History Month has become a staple for brands – a time to honor the history of black American’s and their contributions, while simultaneously satisfying internal diversity and inclusion checklists. Some brands are leveraging the shortest month of the year with a nod of respect to the black community while others have been criticized of using black American’s as accessories to cultural marketing initiatives.

Read More: https://www.forbes.com/sites/jacquelinesch... Posted By: Dea. Ron Gray Sr.
Wednesday, February 12th 2020 at 4:34PM
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